Are ATVS a substitute for tobacco for kids?

Reviewing the following news from Children's Hospital, Pittsburgh. should lead us to wonder whether ATV advertising for children has become worse than the subliminal Tobacco Advertising for children. In 2007, admissions for ATV-related injuries at Children’s Hospital of Pittsburgh of UPMC already have reached an all-time high with two months remaining in the year. “Despite many warnings about the dangers of kids riding on and driving ATVs, every year we continue to see this tragic increase in the number of young children injured, often with injuries that lead to permanent disabilities or can even be fatal,” said Barbara Gaines, MD, director of the Benedum Pediatric Trauma Program at Children’s. “This year we’ve treated kids as young as 2 who were passengers on ATVs and, in some instances, kids as young as 5 and 6 were driving these powerful machines designed for adults.”