WHY HAS TV VIEWERSHIP DECLINED LATELY?
NASCAR is one of the most famous sports besides the NFL that people like to watch on television whenever they have spare time. Surprisingly, the number of people who watch car racing on television has decreased in the past few years. If the viewership keeps decreasing, car racing may soon cease to be one of the most popular sports.
We are said to be the generation of technology. Younger people can watch sports on their Mac book or little net book while they do other things such as write an essay, play games, or search the web at the same time. There are also too many unnecessary commercials during the race telecast, and this advertising could make some viewers lose interest and change to another channel very quickly. Sometimes the quality of the racing on television is not exciting enough to keep the fans tuned in.
Overall, most people just want to save money since the economy is currently in a slow state; and attending an actual NASCAR race could cost at least $45. If the cost of the tickets is too high, it will be hard for the fans to go to the race track. However, what is the point of wasting time to watch a race on television if you could go to the actual race? Unless ticket costs become more affordable, fans won't show up for the races and may be turned off to watching on television.
And that's the view from here.
PL