Stay with it through the beginning. It's kind of annoying, but amazing once it gets started. The song is a remix of 'Nude' by Radiohead.
Interesting how the term "manipulation" is used when discussing the relationship of public relations and the news media. However, the truth is that PR practitioners provide a service to the media and every message placement is earned. Democracies have PR because someone must be able to organize the masses and achieve some form of agreement in order for any progress to take place.
http://www.youtube.com/watch?v=Q-lNZrW8r3w&feature=related
Here's a link to the official site: